For the 60th Supermarket Trade Show 2026 (SMTS2026), we were responsible for the planning, design, production, and construction of the joint booth for Panasonic Corporation Cold Chain Solutions Company and Panasonic Appliances Company.
With the booth theme "RE:START for REAL VALUE" aimed at the start of the new organizational structure in April 2026, we exhibited the "RE Series" super showcase with an enhanced lineup, high-demand freezer showcases, and freezer reach-in showcases equipped with energy-saving doors. We created a space where visitors can experience the appeal of the products and the company's new challenges and values through a single-stroke flow design that allows for smooth viewing of all products and distinct zoning.
CREDIT
- Client
- Panasonic Appliances Company
- Project Member
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- Account
- Naoko Hase
- Production
- Masao Ogawa
- Solution
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- Planning
- Design
- Engineering
- Production & Construction
- Event Management
- Content Production
- Project Year
- 2026