The "Tsugaru Tsunagaru Marche" was held as part of "Matsuya's Regional Co-creation" project, which aims to connect traditional crafts, industries, and cultures from across Japan to the future. NOMURA medias was responsible for the design, planning, production, and construction of the show windows and interior decorations, featuring special products from 14 municipalities in the Tsugaru region and the painting of "Shimogawara-yaki clay dolls," a traditional craft from Hirosaki City.
With the "Meoto-bato" (married couple pigeons)—an updated version of the pigeon whistle created by Matsuya Ginza—as the centerpiece, we created a friendly and warm space by combining motifs such as nesting boxes, swings, and apples. Through large perch displays and graphics introducing the Tsugaru region, we promoted the unique local products and the charm of the area.
CREDIT
- Client
- CBK Co., Ltd.
- Project Member
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- Account
- Moe Nakajima
- Design
- Taniko Fujii
- Solution
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- Design
- Engineering
- Production & Construction
- Project Year
- 2026
